William Wordsworth

           William Wordsworth

1770–1850

MAY 18,2024
BY NR.BALOCh1William Wordsworth was a key personality and significant thinker in English Romanticism, as well as one of its creators. He is recognized as a poet who explored spiritual and epistemological ideas, wrote on the interaction between humans and nature, and vehemently supported the use of everyday language and speech patterns in poetry. William Wordworth, the son of John and Ann Cookson Wordsworth, was born on April 7, 1770, in Cockermouth, Cumberland, in the English Lake District. Wordsworth would have a strong1 connection to this location for more than 200 years after his passing. When he was a young child in grammar school, he started writing poems. Prior to graduating from college, he took a walking trip of Europe, which strengthened his love for

Wordsworth developed a strong early affection for the "beautiful forms" of the natural world. The Derwent River, which ran beside the terraced garden beneath the spacious house whose tenancy John Wordsworth had acquired from his employer, the political tycoon and landowner Sir James Lowther, Baronet of Lowther (later Earl of Lonsdale), appears to have provided the Wordsworth children with a kind of pastoral paradise.
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William went to Ann Birkett's school at Penrith, where his maternal grandparents lived, then the grammar school next to Cockermouth Church. William Wordsworth and his sister Dorothy had a close friendship that presumably started when they were students at Penrith together with Mary Hutchinson. This bond lasted a lifetime. A number of passages in The Prelude and shorter works, like the sonnet "Address from the Spirit of Cockermouth Castle," vividly evoke Wordsworth's early upbringing by the Derwent and his education at Cockermouth. The poet would also acquire a reservoir of imagery and sensory experience from his time in and around Hawkshead, where William and Richard Wordsworth started school in 1779. This would be useful throughout his literary career, but particularly in the "great decade" of

After getting lost on his way home from a business trip in December 1783, John Wordsworth was forced to spend a chilly night outside. Arriving home quite sick, he passed away on December 30. Even though they weren't with their sister, the boys eventually went to Hawkshead School together while residing in Ann Tyson's home. Despite his financial difficulties brought on by the protracted legal battle concerning Lord Lowther's debt to Wordsworth's estate, Wordsworth moved up to Cambridge in 1787 to take a sizar position at St. John's College. Wordsworth's college experience was not particularly brilliant, as he himself later stated. Wordsworth wrote about his impressions of Cambridge life and his evolving attitude toward his studies in the third book of The Prelude. In the course of his final

Wordsworth's poetry career began with this first journey to France and Switzerland, even though he had been writing verse from his days at Hawkshead Grammar School, encouraged by school headmaster William Taylor. He also developed his early political beliefs during this time, most notably his detest of tyranny. Over the ensuing years, these beliefs would undergo significant change, but they would never entirely disappear. Wordsworth was enthralled with both the striking natural beauty of the French countryside and mountains, as well as the revolutionary passion he discovered there—he and Jones arrived on the first anniversary of the storming of the Bastille. Wordsworth returned to England in October, studied for many months in London, received a pass degree from Cambridge in January 1791, and then journeyed to Jones's parents' house in North

Wordsworth's two early journeys to France left him with a strong enthusiasm for democracy, which is evident in his "Letter to the Bishop of Llandaff" (also known as "Apology for the French Revolution"). Wordsworth returned to France in November 1791 and attended Jacobin Club and National Assembly meetings. He met and fell in love with Annette Vallon in December. He also made good friends with Michel Beaupuy, an army officer who was philosophical and intelligent, at the start of 1792, and they spoke politics. Wordsworth had always been a natural democratic since he was a young child, and his experiences in revolutionary France only deepened and expanded his beliefs. Wordsworth's compassion for the people will endure even when his revolutionary fervor was replaced with the


Following the publication of a poem penned at Cambridge, An Evening Walk (1793), Wordsworth started work on the first comprehensive creative endeavors of his age, Descriptive Sketches, which was published in 1793, while he was still in France. He left France early in December 1792, having spent all of his money, just before Annette Vallon gave birth to his daughter Caroline. Once back in England, the young radical looked around for a career that fit him. He was a devout democrat and was hesitant to "vegetate in a paltry curacy," yet in May 1792, he had written to his friend William Matthews that he planned to be ordained the winter or spring after. Maybe because of this scheme, he was reading sermons in the early months of 1793 when he came upon one by Richard

By now his English relatives knew of his relationship with Annette Vallon, and he had lost all chance of getting into the Church. Either way, Wordsworth had been influenced greatly by the recently released Political Justice (1793) by atheist William Godwin. The young democratic poet responds indignantly against the powers of darkness, repression, and monarchy in "A Letter to the Bishop of Llandaff." Its writing has some of Thomas Paine's revolutionary clarity. In reality, Wordsworth used Paine's comment, "If you had looked in the articles of the rights of man, you would have found your efforts superseded," to refute Bishop Watson's supplement. Perfect equality is required because liberty cannot exist without it.

One of the reasons "A Letter to the Bishop of Llandaff" is so noteworthy is that Wordsworth appears to have started compromising on its principles almost immediately after he wrote them. Even though Wordsworth continued to be a staunch advocate of the French Revolution for the time being, Wordsworth's poetic side started to come through, leading him to reconsider his adherence to Godwin's rationalistic model of human behavior—which served as a major inspiration for Wordsworth's republicanism—between 1793 and 1796. It's unclear if "A Letter to Bishop the of Llandaff" was held back from publication due to caution or other factors. Wordsworth focused on poetry and created his own philosophy of human nature through poetic production, which was completely unrelated to Godwin's rationalism. While this

Wordsworth split his time between London and the Lake Country in 1794 and 1795. William and Dorothy Wordsworth moved into Racedown Lodge in Dorset in September 1795, and they stayed there for two years. Wordsworth stated in The Prelude that his sister "preserved me still / A poet" and "maintained a saving intercourse / With my true self." Wordsworth wrote The Borderers at Racedown, a tragedy in which he fully accepted Godwin's theory and ultimately rejected it as an inadequately profound way of living for a poet. Then, in The Ruined Cottage, which would be published in 1814 as a portion of The Excursion, which was itself intended to be one part of a masterwork, The Recluse, Wordsworth for the first time discovered his mature literary voice.

The Wordsworths relocated to Alfoxden House, close to the settlement of Nether Stowey, in 1797 in order to be nearer Coleridge. The local populace believed the Wordsworths and their guests were French spies due to the peculiar behaviors of the household, particularly their nightly walks across the countryside. As a result, a government agent was sent to monitor them. Wordsworth and Coleridge worked closely together from 1797 to 1800, which also marked the start of Wordsworth's mature poetic career. Wordsworth composed the verses that would be included in the Lyrical Ballads volumes published in 1798 and 1800. These poems include "Tintern Abbey," "Expostulation and Reply," "The Tables Turned," "Goody Blake and Harry Gill," and "Michael." Wordsworth also completed a piece in 1798.

Together with Coleridge, the Wordsworths departed for Germany in September 1798 and arrived back independently in May 1799 following some arguments. Wordsworth composed more poetry while he was in Germany, and upon his return to England, he started work on a revised collection of Lyrical Ballads. Wordsworth published a lengthy preface in the 1800 second edition, outlining his motivations for writing the way he did and outlining a personal poetics that has remained influential and contentious to this day. The introduction was a goldmine of insight for Victorian readers like Matthew Arnold, who had a tendency to revere Wordsworth; nonetheless, Wordsworth's dependence on emotion severely alarmed modernist writers like T.S. Eliot and Ezra Pound, who, while they could accept the constraints on poetic diction,

Wordsworth's "Preface to Lyrical Ballads," which has undergone numerous revisions and expansions for subsequent editions, is an exposition of his ideas about poetry and poetic language that is at once polemical, pedantic, and problematic. It is not a systematic poetics. In every version of the introduction, the poet engages in a highly discursive process of "thinking aloud" in an effort to develop concepts about poetry by drawing on previously published poems. When reading the prelude, it's crucial to keep in mind that it logically and chronologically corresponds with the writing of the majority of the poetry. The two main points of the preface are that Wordsworth believed that poetry diction had grown far too artificial and that the poet's place in society had become too peripheral, and that correcting poetic diction is necessary. He

These beauteous forms, 
Through a long absence, have not been to me 
As is a landscape to a blind man’s eye: 
But oft, in lonely rooms, and ’mid the din 
Of towns and cities, I have owed to them, 
In hours of weariness, sensations sweet

The poem's final section reflects on nature's ability to triumph over the phony and surface-level "dreary intercourse of daily life" that Wordsworth connected with city life, particularly intellectual life in London. Wordsworth identified these factors with urban life in the preface, characterizing them as working against the elevation of thought in which the poet specializes:


Because a myriad of factors that were unknown in the past are now working together to weaken the mind's ability to distinguish between things and to fit it for any kind of intentional effort, ultimately bringing it to a near-savage condition of torpor. The most potent of these causes are the major national events that occur on a daily basis and the growing concentration of males in cities, where the monotony of their jobs creates a desire for spectacular happenings that are satisfied hourly by the quick dissemination of intelligence. The literature of the nation's theatrical displays has adapted to this inclination of life and manners. I had almost stated that the priceless works of our ancestors—Shakespear and Milton, for example—are neglected because


Wordsworth attributed the social ills of society to individuals rather than social institutions in a letter to Catherine Clarkson written years later on June 4, 1812: "As to public affairs; they are most alarming... The [Prince Regent] seems neither respected nor beloved; and the lower orders have been for upwards of thirty years accumulating in pestilential masses of ignorant population; the effects now begin to show themselves." Wordsworth's early identification with these "masses of population" makes these remarks noteworthy, but even in the preface, it is clear that he had started to portray "the lower orders" as essentially apart from the activities of the state and the arts. Given his proclaimed faith in "the people," this belief is astounding.


Wordsworth was undoubtedly aware that the poems in Lyrical Ballads were not like the traditional verse of the day even before the first edition was published in 1798. He also understood that snobbish critics would likely write them off for not being sufficiently sophisticated in tone and subject matter. They did, and Wordsworth responded to his detractors in large measure with the revisions he made to the preface of the 1802 edition. However, Wordsworth created a clear connection even in the 1800 version of the preface between a simple poetic diction and a correct relationship to nature and society; in other words, he makes the question of poetic diction moral, and his criticism of a sonnet by Thomas Gray serves as an ethical illustration.


William and Dorothy Wordsworth were residing at Dove Cottage at Town End, Grasmere, by December 1799. After Sir James Lowther, Earl of Lonsdale, passed away in May 1802, his heir, Sir William Lowther, promised to provide the Wordsworth children the full amount, notwithstanding the ongoing legal dispute regarding his debt to Wordsworth's father's estate. On October 2, 1802, Wordsworth wed Mary Hutchinson because of his financial prospects. In addition to providing for their expanding family, the Wordsworths were able to maintain their generosity towards several friends and writers who frequently spent months at a time staying at Dove Cottage thanks to the settlement. Additionally, the passing of the Earl of Lonsdale signaled the start of a tight political and economic partnership between


Over the following few years, Wordsworth wrote with more vigor and passion than ever before, and although he was still targeted by snide remarks by trendy critics like Francis Jeffrey, his standing and financial situation gradually improved. Perhaps his best-known lyrics, "The Solitary Reaper," "Resolution and Independence," and "Ode: Intimations of Immortality," were written during these years. Wordsworth paints a complete, yet ethically nuanced, portrait of the interaction between humans and the natural world in these poems. These poems, which draw inspiration from Neoplatonism, also set the stage for Wordsworth's eventual return to traditional religious beliefs. Wordsworth finished a significant overhaul of the "poem to Coleridge" in 1805, which would be published following the poet's passing in 1850 after going through several rounds of alterations and revisions. Many detractors think that the

Wordsworth moved to Allan Bank, a grander home in Grasmere, with his family in May 1808, having completed his "great decade." Dove Cottage was taken over by Thomas De Quincy. An extensive political tract about the British expedition to Portugal to fight against Napoleon's forces encamped on the Spanish peninsula, The Convention of Cintra (1809), provides evidence of a decisive shift in Wordsworth's social and political views during this period, and consequently, his poetical views as well. Wordsworth wrote, "In France royalty is no more," in his "Letter to the Bishop of Llandaff," dated 1793. He may have stated, "In William Wordsworth, Jacobinism is no more," in 1808. Wordsworth's early confidence in equality is replaced in The Convention of Cintra by a narrowly


It's plausible to say that Wordsworth's lyrical ability began to decline during The Convention of Cintra because he appeared to have given in to inflexible abstractions like justice, power, and patriotism. The Convention of Cintra is unquestionably a derivative of Edmund Burke, if "A Letter to the Bishop of Llandaff" was a Godwin ripoff. When Thomas Quayle saw a copy of Wordsworth's pamphlet, Henry Crabb Robinson said that Wordsworth's writing style was similar to the worst aspects of Burke's. By 1793, the radical republican had absorbed not only Burke's style but also the core of his ideas. Wordsworth's clarity of language appears to have been lost in the process of transforming his ideas, as evidenced by "A Letter to


William Wordsworth wrote to his friend Robert Southey on Wednesday evening, December 2, 1812, informing him of the poet's six-year-old son Thomas Wordsworth's passing the day before. This letter's clarity and directness powerfully and honorably convey Wordsworth's grief:


My son Thomas started exhibiting symptoms of the measles last Thursday. He recovered well until Tuesday between the hours of 10 and 11, when he was especially relaxed and at ease. Suddenly, there was an inflammation in his lungs that was uncontrollable, and before six o'clock in the evening, the sweet Innocent gave his soul to God for no apparent reason. He didn't seem to suffer much physically, but I worry about something in his mind because he was old enough to have pondered a lot about dying, a topic that was constantly on his mind because of his sister's cemetery.


The second child of William and Mary Wordsworth to pass away while still a youngster was Thomas. A few months before her fourth birthday, in June of the previous year, Catherine had passed away.

Lord Lonsdale suggested in late 1812 that he give Wordsworth and his family a yearly allowance of 100 pounds until a paid post became available. Though initially hesitant, Wordsworth agreed to take up the patronage, and on January 8, 1813, he wrote to confirm receiving the money. A few months later, he was relieved to be offered the position of Stamp Distributor. In May 1813, the Wordsworths relocated to Rydal Mount, the poet's last residence, with the guarantee of financial stability. With Lonsdale's gift and patronage, the once extreme republican and admirer of French revolution and English democracy became closer to the aristocratic earl. Wordsworth had entirely changed in terms of politics; in terms of poetry,


Wordsworth's political literary compositions come to an end with Two Addresses to the Freeholders of Westmoreland (1818), in addition to letters and other notes. Although one reviewer called these "nearly unreadable," they are essential to comprehending Wordsworth's involvement in both local and national politics. Wordsworth should not have participated in electioneering as the Distributor of Stamps, yet his two speeches unequivocally reaffirmed the local nobility. By this point, Wordsworth had come to feel that upholding the established social structures in English society was the only way to preserve the values extolled in "Michael" and other early works. Wordsworth, acting as the official Tory speaker, claimed that the Whigs had overestimated human nature, as had they and he at the

Wordsworth continued to pay special attention to Samuel Taylor Coleridge's volatile first son, Hartley, a minor poet and biographer who haunted the Lake District on "pot house wanderings," as Wordsworth memorably put it, even after the men had grown apart by the time of Coleridge's death in 1834. Wordsworth's "To H.C. Six Years Old" and Coleridge's "Frost at Midnight" both refer to Hartley, the youngster who inspired the Immortality Ode. Hartley was a helpless character who was adored by the nearby farmers, and Wordsworth took a particular interest in ensuring his well-being. Just a few months before Wordsworth gave the order to bury his friend's kid in the Wordsworth plot at Grasmere Churchyard, Hartley passed away in 1849. Wordsworth stated, "He would have wished it."

Wordsworth had largely stopped writing poetry by the time he was chosen Poet Laureate of England in 1843. He reworked and reorganized his works, released different versions, and hosted friends and literary guests. He had been regarded as a wise man for a while when he passed away in 1850, with even his fiercest critics ignoring the radical beginnings of his poetry and politics.

SAB 121: The US Senate repeals the SEC's crypto regulation, but Biden threatens to veto it

SAB 121: The US Senate repeals the SEC’s crypto regulation, but Biden threatens to veto it

 
 
 
 

Joe Biden disputes the claims made by lawmakers, prominent figures in the cryptocurrency space, and banking executives that an SEC policy on crypto custody and accounting hurts American investors and stifles innovation.

 
Washington is getting ready for a major showdown over a contentious SEC decision.The House of Representatives’ vote last week to abolish Staff Accounting Bulletin (SAB) 121 was a major step forward.

 

Contents Table of


SAB 121: What is it?

 
Public businesses must account for and disclose the risks and responsibilities of protecting their clients’ cryptocurrency holdings in accordance with SAB 121. Because it could make financial reporting more difficult and increase operational burdens, the policy is divisive.Since their implementation in 2022, these regulations have come under heavy fire from both the banking sector, which feels that they have effectively prevented them from providing services related to digital assets, and the cryptocurrency community as a whole.

Despite the US Senate’s vote on May 16 to repeal the SEC recommendations, opponents of SAB 121 are still very much in the game.

The President must still sign off on the Senate decision. But President Joe Biden has stated that he is willing to veto the resolution to completely repeal SAB 121. An assertion made by the White

 
 


SEC encounters resistance

 
Rather than waiting for Congress to take action, several Democratic lawmakers have been pressuring SEC head Gary Gensler to take SAB 121 off his own initiative.Among them is Congressman Wiley Nickel, the 13th District representative for North Carolina, who expressed confidence in the Senate’s passage of Joint Resolution 109.

According to Nickel, eliminating SAB 121 would improve investor protection and guarantee American competitiveness internationally. Banks that have a proven track record of delivering fiat custody services could expand to include cryptocurrency. Some have claimed that SAB 121 was ineffectual since cryptocurrency initiatives like Voyager and Celsius failed to safeguard their clients’ assets even after it was put into action.

 
The public animosity displayed by the SEC toward the digital assets sector is detrimental to President Biden’s goals. The SEC is pushing President Biden to take a stance on a topic that is important to a large number of Americans by using bitcoin regulation as a political football.Wiley Nickel, a congressman

Because of SAB 121, which Nickel described as a “prohibitively expensive regulatory burden,” American consumers are forced to rely on “riskier offshore custody solutions.”

Nickel continued by calling the SEC’s approach to digital assets “misguided” and bringing out issues with the way SAB 121 was being implemented. He said that the way staff accounting bulletins were used constituted a “breach of the rulemaking process,” despite the fact that they are typically intended to serve as guides on best practices.

 
 


“Insanity”: The founder of a consulting firm attributes the FTX Debacle to SAB 121

SAB 121 has been dubbed “insanity” by Austin Campbell, the creator of Zero Knowledge Consulting, in part because it was “unilaterally adopted with no consultation” and “damages the rights of crypto holders in a bankruptcy.” Campbell posted on social media and said:
 
 
“There is a good chance that this rule contributed to the FTX because, in the absence of it, there could have been regulated custodians servicing exchanges and customers in the United States, which would have stopped theft and self-dealing.”Austin Campbell

 
He continued by cautioning that the reason big banks detest SAB 121 so much is that it keeps them out of the expanding market for exchange-traded funds that are based on the spot price of Bitcoin.Charles Hoskinson, the founder of Cardano, has also expressed strong disapproval of Biden’s position on digital assets, alleging that his government has been working to kill the American cryptocurrency industry.

 
He continued by saying that the SEC should not be regulating cryptocurrency using laws that date back 90 years, and that the stringent regulations have already driven many reputable exchanges and trading platforms to relocate, boosting the economies of competing states by generating jobs and tax income.This story is far from done, as a veto is imminent. It will be interesting to watch how Capitol Hill lawmakers respond, as well as executives in the TradFi and cryptocurrency industries.

 
 
 
 
 
 
 
 
 
 

Yeats, William Butler: "Easter, 1916"

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Yeats, William Butler: "Easter, 1916"

MAY 16, 2024
BY NR.BALOCH





A man who was conflicted about politics wrote one of the most potent political poems of the 20th century. William Butler Yeats (1865–1939) was captivated by the late Victorian era when he started his career. The majority of that era's art was romantic rather than realistic. The word "spell" is pertinent in this context because Yeats converted to Theosophy in 1887 and became an acolyte of Russian magician Madame Blavatsky. For the remainder of his life, he engaged in a variety of spiritualist activities, such as séances and automatic writing. His early poetry, such as the well-known lyric poems "The Lake Isle of Innisfree" and "The Song of Wandering Aengus," showcase his love of Celtic mythology and Gaelic sagas. In Ireland at the time, nationalism was pervasive in all its forms, but Yeats preferred

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Yeats become increasingly realistic or possibly disillusioned in his middle years. When Ezra Pound published his imagist manifesto and started serving as Yeats's unofficial secretary in 1913, as Virginia Woolf noted, "human character changed"; Yeats's crisis was sparked by the unstoppable artistic revolutions of Modernism and resulted in a leaner style and a wider scope. In honor of his friend and nationalist John O'Leary, he penned the political and intimate poem "September 1913," which featured the refrain "Romantic Ireland's dead and gone, / It's with O'Leary in the grave." Three years later, right as he started composing "Easter, 1916," Yeats said that the poem "sounds old-fashioned now." His political involvement increased with the poem, which also represented a creative breakthrough. Its inventiveness was based on
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The first verse of the poem makes clear that the focus is on the Modernist rather than the picturesque Ireland:

I have met them at close of day
Coming with vivid faces
From counter or desk among grey  
Eighteenth-century houses.
I have passed with a nod of the head  
Or polite meaningless words,  
Or have lingered awhile and said
Polite meaningless words,
And thought before I had done
Of a mocking tale or a gibe
To please a companion
Around the fire at the club,  
Being certain that they and I
But lived where motley is worn: …


Readers are in the present of the modern metropolis (for Yeats, it was Dublin), as in Ezra Pound's “apparition of these faces in the crowd” in the Paris subway or Eliot's London “city block... trampled by insistent feet / At four and five and six o'clock”. Yeats's fellow countrymen and citizens ("I have met them") emerge from a scene of buildings, counters, and desks to an evening of urban entertainment in the clubs where people engage in repartee and gossip, where "motley" refers to both the court jester's costume and the city's diverting diversions. Yeats gave readers just a few words to imagine a generic "them," but as we'll see, this group of gregarious Dubliners will give rise to four unique individuals. The change from the typical

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The Easter Rising, also known as the Easter Rebellion of 1916, which saw about a thousand Irish Republicans seek to create an independent Ireland by breaking away from Great Britain, was the "change." Less than a week later, the uprising was put down, and several of its leaders were quickly put to death by firing squad. Even though the general public did not support the first insurrection, the British response's brutality unsettled the Irish and facilitated the rise of Sinn Féin, an ultranationalist organization. Months later, Yeats remarked, "I had no idea that any public event could so deeply move me." He wrote to Lady Gregory after the May 1916 courts-martial and executions, stating that he was "trying to write a poem." 

Through the poem, Yeats traced the evolution of hard-nosed realism toward mythology. The second stanza honors the rebels that Yeats knew personally: “that woman” is Constance Gore-Booth Markievicz, a nationalist politician; “this man” is poet Patrick Pearse, a leader of the insurrection; “his helper and friend” is poet Thomas MacDonagh; and “the drunken, vainglorious lout” is John MacBride, the violent former husband of Maud Gonne. They were not portrayed in a positive light by Yeats, who criticized Markievicz for being too loud and called MacBride disgusting. He said that the two poets would have been better off staying as teachers and authors. Yeats, however, grudgingly acknowledged in the first stanza that everyone "resigned his part / In the casual comedy" of daily existence. The ability to pursue one's own happiness and liberty—the "casual comedy"

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Hearts with one purpose alone
Through summer and winter seem
Enchanted to a stone
To trouble the living stream.
The horse that comes from the road,
The rider, the birds that range
From cloud to tumbling cloud,
Minute by minute they change;
A shadow of cloud on the stream
Changes minute by minute;
A horse-hoof slides on the brim,
And a horse plashes within it;
The long-legged moor-hens dive,
And hens to moor-cocks call;
Minute by minute they live:
The stone's in the midst of all.


This line, with its poetic depictions of nature, calls to mind a centuries-old pastoral custom. Above all, the pastoral aims to portray the tranquility of the natural world. There's a catch, though: rather than seeing a scene of unchanging tranquility, we see one in which movement and change are part of the natural order. Violence results from the stone's unnatural fixation, which "troubles" the water's flow. It is soulless, or "inanimate," whereas the Latin word for soul, anima, is the source of animation, or the state of being "full of life." According to Yeats, revolutionaries who have "one purpose alone"—that is, a single philosophy, ideal, or objective—appear soulless.

Yeats conveys a frightening swiftness in his poem. With its multiple lines of seven syllables, the poem's rhythm is mystical and defies categorization. It has been called free verse, iambic trimeter, and a trimeter with an unfulfilled tetrameter lurking behind it. Poetry with "metrical forms that seemed old enough to have been sung by men half-asleep or riding upon a journey" was highly valued by him. Yeats clarified in his 1900 essay "The Symbolism of Poetry":

Rhythm, in my opinion, serves the dual purpose of holding us awake through variety and hushing us with an enticing monotony, prolonging the moment of contemplation—the one moment when we are awake and asleep—and keeping us in that possibly real trance where the mind is freed from the pressure of the will and is revealed through symbols.


The fact that we are unable to identify his hypnotic measure is a sign of its antiquated strength. The poem appears to have been produced entirely on its own; there aren't many changes in the first draft until the fourth stanza. It also demonstrates whence Yeats originally described how the cloud's shadow is "changed" on the stream. Yeats emphasizes the action of individual actors in a totality that "are changed, changed utterly" (italics mine) by rewriting it in the active voice. Even though the pieces are working together, this interaction produces the total passively. This is important in a poetry on historical destiny because it suggests that everyone contributes to the creation of their own destiny, even though the result is uncertain.

If Yeats struggled hardest to write the final stanza, as the manuscript reveals, it's probably because its summing thesis is hard to explain and even harder to take in. It's an elegy for the deceased. In three different ways, he poses his last, desperate question:

O when may it suffice?

Was it needless death after all?

And what if excess of love
Bewildered them till they died?

Yeats does not think it is worth making the cost. Because peace is never a stable state, change is continual, and more sacrifice is always possible, there is never a permanent end to the sacrifices that can be made. It's possible that this specific sacrifice wasn't necessary because, in 1916, Great Britain was likely prepared for a protracted diplomatic settlement of the Republican dispute. In 1914, it had put Ireland's Home Rule measure on hold but pledged to bring it back once the fighting had died down. Ultimately, the poet posed the most horrifying query: may a person's "excess of love" for their nation drive them to death, turning honor and glory into nothing more than confusion?

Yeats invoked the image of a mother calling out her child's name in the dark to drive away these horrifying thoughts. If there's any comfort, it's only in remembrance. "Our part" resurrects the idea that life is like a play, complete with a variety of characters, zany costumes, and the "casual comedy" that turns tragic:

To murmur name upon name,  
As a mother names her child  

I write it out in a verse—
MacDonagh and MacBride
And Connolly and Pearse

Yeats describes the origin of these lines in his Autobiography:

One day, at a meeting of members, an elderly Irish member of Parliament made what may have been his last appearance. He sang an impassioned rendition of a ballad he had written in the style of Young Ireland, lamenting that new poets and groups had appropriated something of their holiness while repeatedly reciting his hallowed names, Wolfe Tone, Emmet, and Owen Roe. Although the ballad lacked literary value, I returned home with a troubled conscience. This concern persisted for maybe a dozen years until I realized that our efforts had deepened my understanding of all the factors that reinforce racial inequality. I remembered that former lawmaker as

                                   Our part
To murmur name upon name
As a mother names her child.

According to the poet, the martyrs are memorialized in the collective memory through a formal naming ceremony. Additionally, it is purposefully placed at the very end of the poem to provide a definite crest or peak, while the first and second stanzas merely describe the characters without giving them names. In the last verse, a poet who has drawn strength from the touchstones of nature performs a magical act culminating in the shouting of concrete names. The line "changed, changed utterly: / A terrible beauty is born" is repeated to complete the spell (it vanished from the preceding stanza). Just like in lullabies or nursery songs, spells need repetition, circularity, and closure. Repetition is crucial, as James Longenbach notes in The Virtues of Poetry.

The poem was completed by Yeats on September 25, 1916, and was printed in a private edition of 25 copies. However, it was not widely distributed until it was published in the autumn of 1920 in The Dial in New York and The New Statesman in London, as well as in Yeats's subsequent book of poetry, Michael Robartes and the Dancer. One wonders if the poem appeared less connected to a specific event and more ingrained in the historical long view throughout the four years that passed between writing and publication. Its anxious queries on how to end the conflict remained unanswered. The poem's verb tenses start with a quasi-mythic "I have met them," which is very helpful. I have moved on. Suddenly, the speaker says,

It's important to remember that Yeats put off collecting the poem for aesthetic reasons. He wrote his volumes as books and gave careful consideration to the sequence in which the poems were included; he did not want just haphazard collections of poems. "Easter, 1916" appears immediately before Yeats's other poems about the Rebellion, "Sixteen Dead Men," "The Rose Tree," and "On a Political Prisoner." These poems contrast birth and apocalypse, mythical order and historical bloodshed. It also resonates with other well-known single poems in the book, such as "The Second Coming" and "A Prayer for My Daughter." According to Donald Davie, one could only fully comprehend "Easter, 1916" within the framework of the novel. Yeats's poetry was so brilliant that reading one piece inevitably led to reading more and more without

"We make out of the quarrel with others, rhetoric, but of the quarrel with ourselves, poetry," was a famous statement made by Yeats once. As wary of taking revolutionary action as he was, he wrestles with these uncertainties while bemoaning his more audacious allies in "Easter, 1916." Following in the footsteps of elegies like "Lycidas" and "England in 1819," Yeats advocates for writing as a means of preserving collective memory. He fully utilizes the Easter myth that the historical circumstance has bestowed upon him, ritualizing the martyrs and their names via the use of song—meter and rhyme—as well as rhetorical devices. Yeats used ancient magic and Modernist ambivalence to address global events as the experiments of the imagists, vorticists, and surrealists were inspiring artistic rebellions.

The AI plan for Dubai may serve as a "roadmap for wider region."

The AI plan for Dubai may serve as a “roadmap for wider region.”

MAY 16, 2024

BY NRBALOCH


Dubai recently revealed its Artificial Intelligence (AI) strategy, an annual project that aims to use AI’s potential to improve people’s quality of life worldwide.

 
First, the plan calls for the appointment of AI CEOs to government agencies. Next, an AI and WEB3 Incubator will be established, with the goal of competing to become the premier worldwide hub for AI and IT companies.This hub will draw entrepreneurs, AI pioneers, and inventors from all over the world, helping to transform their ideas into profitable businesses. The initiative also establishes AI Week in schools to include AI into the curriculum and promote coding abilities.

The founder of a Pakistani AI company calls Dubai’s initiatives to support tech companies “exhilarating.”

Launching the Dubai Commercial License for AI is another part of the plan to attract specialized businesses and individuals, encourage investment, and uphold Dubai’s standing as a leading center for innovation and technology. Dubai’s digital infrastructure will be strengthened even more by the land allocation for data centers.Dubai is committed to being the world’s leading metropolis for the adoption of technology and the application of innovation, as evidenced by its annual strategy.

Semih Kumluk, Head of AI and Digital at PwC, recently spoke with Business Recorder about Dubai’s recently unveiled Artificial Intelligence roadmap, which aims to maximize its potential to improve the city’s quality of life.

According to Kumluk, the blueprint will boost usage and encourage the implementation of AI in both the public and private sectors.

 
“This plan will be an excellent way to enable government agencies to use AI more frequently,” he declared.This transition will be led by the appointment of AI CEOs in every government agency, who will encourage data initiatives, awareness, and upskilling. “This transformation effort will be boosted by having an AI CEO because they will spearhead the data programs, raise awareness, and develop expertise within government entities,” Kumluk added.

 
The AI and Web 3 incubator will draw talent, investors, and startups, establishing Dubai as a major hub for technology and AI businesses worldwide.He declared, “It will attract investors to come to Dubai, promote startups, and allow networking between investors and startups.”

A new generation of AI specialists will be developed during AI Week in schools and universities, and specialized businesses and individuals will be drawn to Dubai by the commercial license for AI.

 
 
Kumluk stated, “It will inspire a lot of energy and encourage the younger generation to fill the roles that will emerge in the near future.”Additionally, Kumluk emphasized the vital role data centers play in facilitating Dubai’s digital transformation by guaranteeing data stays in the United Arab Emirates and satisfying regulations on the protection of personal data.

He predicted that data centers will be crucial to Dubai’s digital transformation effort, particularly in light of the personal data protection law’s need that data be kept physically in the United Arab Emirates.

The city’s landscape will change as a result of AI applications in a number of industries, including education, healthcare, and transportation (self-driving taxis). But there are issues that need to be resolved, such as valuation services and due diligence for startup investors.

“Due diligence is essential to overcoming any potential startup challenges.”

Five Nutritious Foods with an Unexpectedly High Sugar Content

Five Nutritious Foods with an Unexpectedly High Sugar Content

Food labels that make claims like “gluten-free,” “keto-friendly,” or “natural” may deceive consumers into believing that a product is healthier than it actually is. These statements may not always imply that a food is healthful, even when they might point to a decreased carbohydrate content or the lack of wheat.

MAY 16,2024
BY NR.BALOCH


HEALTHY FOODS 

While defining what exactly qualifies as healthy food might be difficult, the majority of nutritious foods have similar qualities. Nutritious foods typically have high vitamin and mineral content, enough amounts of fiber, protein, and good fats, and few empty calories. Empty calories are calories that have little to no nutritious value, such as those from added sugar and saturated fat. Regretfully, a lot of meals that are frequently thought of as “healthy” really have a lot more added sugar than you might think.Food labels that make claims like “gluten-free,” “keto-friendly,” or “natural” may deceive consumers into believing that a product is healthier than it actually is. These statements may not always imply that a food is healthful, even when they might point to a decreased carbohydrate content or the lack of wheat. It turns out that many of these goods have higher

First, canned soup

Canned soups can provide a great lunch alternative for people looking for something quick and nourishing. They may, however, be hiding more sugar than you might think. For instance, a single serving of Campbell’s Condensed Tomato Soup, or just ½ cup, has 8 grams of added sugar. That implies 20 grams of sugar can come from a single can of soup. Seek for soups that have no added sugar, three grams of fiber, and at least ten grams of protein.

2. Bars of Granola

Granola bars, which are frequently eaten as a quick lunch or snack, can also have surprisingly high added sugar content. For example, Nature Valley Oats and Honey Granola Bars include modest levels of protein and fiber and eleven grams of added sugar. Choose bars that have

3. Quick Oatmeal

Instant oatmeal that has been flavored can be highly sugar-laden, even though oatmeal is normally a healthful choice. For instance, the Cinnamon & Spiced Oatmeal from Quaker Oats has 10 grams of added sugar. Because it has 35% less added sugar than regular tastes, Quaker’s lower-sugar instant oatmeal is a good option.
 
4. Yogurt with Less Fat
While there are less fat calories in lower-fat yogurt than in full-fat varieties, many options make up for this by adding extra sugar. For example, each 6-ounce container of Yoplait’s blueberry-flavored yogurt has 13 grams of added sugar. Seek for protein-rich Greek yogurt or comparable products with less than 5 grams of added sugar.
 
5. Cereal Made Whole Grain
Although whole-grain cereals are generally thought to be healthy options, some of them may have significant added sugar content. Make sure the cereal you choose is high in protein and fiber and low in sugar.
Common Health Foods: The Inconspicuous Sources of Added Sugar
A popular option for a simple and quick breakfast or as a side dish for yogurt is cereal. Even cereals that advertise themselves as healthy options frequently have hidden sugars. One seemingly healthy whole-grain product from Raisin Bran, for example, has up to nine grams of added sugar per serving; eating more than one cup of this product can add a substantial amount of added sugar to your daily intake. With several little or nonexistent additional

The Orange Crow: Ready to extend its colorful wing span

 The Orange Crow: Ready to extend its colorful wing span
Unheard Cawing: The Orange Crow's Journey towards Equality and Knowledge



There is a species unlike any other in the world where stories blend with imaginative hues: the Orange Crow. Its wings painted in the vivid palette of power, it navigates life with a distinct grace, born not only with the mesmerizing hue of morning but also with a silent universe.

We go on a voyage of discovery as the pages of this graphic novel unfold, one in which color tells tales that cannot be uttered and silence speaks volumes. With its fiery feathers, the Orange Crow serves as a metaphor for silent power, showing us that strength doesn't always roar but can sometimes occasionally whisper through the spaces in our souls.

The story of the Orange Crow is an inspiration in a world full of noise and mayhem. It reminds us that hardship is a blank canvas on which we may paint our victories rather than a barrier. Despite its difficulties, the Orange Crow chooses to soar high on the wings of determination rather than letting its constraints define it.


Every page of the graphic novel serves as a reminder of the resilience of the human spirit and the beauty that is there, waiting to be discovered, even in solitude. Anticipation for the graphic novel's release is palpable, like to the first rays of morning. The Orange Crow is prepared to captivate hearts and minds with its silent symphony of color. Its feathers are poised for flight. Its purpose is to inspire and uplift.

One name stands out in the annals of literary history—a name that shatter stereotypes and conventions: KashafAlvi. Kashaf, who is only 20 years old, is a living example of the human spirit's triumph, tenacity, and inspiration.


Kashaf was raised in a silent environment, but his journey has been anything but peaceful. He became Pakistan's first deaf and mute novelist when he published his first book, "The Language of Paradise," at the youthful age of 17. By writing in silence, Kashaf created a powerful picture of resiliency and hope, demonstrating that the only boundaries we have are the ones we place on ourselves.


As Kashaf is ready to release "The Orange Crow," his second novel, the ripples from his triumph are felt far and wide. Kashaf's narrative, which has earned him the title of "Pride of Pakistan" from the Pakistani government, serves as a reminder that greatness is unconstrained by circumstances, language, or ability.

When asked about his feelings regarding his accomplishments, Kashaf Alvi responded in sign language, "My achievements are not just my own, but the collective heartbeat of all who have believed in me," with an ever-present, calm grin. "Wings are not just for flying; they are also for carrying the dreams of those who believe," the speaker continued.


The tale of the Orange Crow, for in its pages is found not just the story of a bird but also a monument to the unbreakable spirit that each of us carries within. Let's commemorate its voyage together, as it serves as a reminder that we can all stretch our wings and fly toward our goals despite whatever challenges we may encounter.

A Complete Guide to Creating a Well-Balanced Meal for People with Type 2 Diabetes

A Complete Guide to Creating a Well-Balanced Meal for People with Type 2 Diabetes

MAY 14,2024
BY NR.BALOCH
 

 

 
After receiving a type 2 diabetes diagnosis, you must change your dietary patterns to better manage the condition. A nutritious, well-balanced diet can help you live a longer, better life, and keep your blood sugar levels stable. It can also reduce your risk of developing health problems. This in-depth guide explains how to put up healthy meals that take diabetes into account, with an emphasis on cutting back on sugar and bad fats.
 
How Do You Build a Plate That Considers Health?
Divide Your Plate Into Four Parts.

  1. Set aside a quarter of your plate for items high in protein, a quarter more for carbohydrates with a low to moderate GI, and the other half of your plate for a variety of salads and vegetables. This helps with portion management and guarantees a balance of nutrients. Reducing the size of the plate can also help significantly reduce the portion size.

2. The Focus Is on Vegetables


Make an effort to include two or three portions of non-starchy vegetables in your meal. Half a cup of cooked vegetables or an entire cup of salad is represented by a single serving. Grated vegetables can add flavor to soups, sauces, and oven-baked dishes; alternatively, they might take center stage instead of playing supporting roles.

 
For every individual:One cup* of cooked non-starchy vegetables, including carrots, broccoli, cauliflower, etc.

Two cups* of mixed salad mixed with bell peppers, tomatoes, lettuce, spinach, etc.

*You are welcome to serve more than these suggested serving sizes.

 
3. Include Lean ProteinEating protein is crucial because it keeps you feeling fuller for longer. Lean meats and dairy should be your goals, and before cooking, make sure to cut off any visible fat.

For every individual:

  • Two little (45g) chicken eggs
  • ½ cup of cooked legumes, such as chickpeas or lentils, or a blend of three beans
  • 120 grams of tofu
  • 100g of skinless cooked chicken (125g raw)
  • 100g of lean meats (125g raw) such as lamb, hog, or beef
  • 120g of cooked fish (170g raw), such as canned tuna, salmon, or mackerel
  • 40g of low-fat cheese, or roughly two pieces

4. Add Controlled Portions of High-Quality Carbohydrates


Eat less starchy vegetables in your meal to lower its glycaemic load.

To keep the overall GI of your meal low, choose foods high in fiber yet low to moderate in GI. Choose quinoa, barley, pasta, noodles, grainy breads, and basmati rice. Interestingly, legumes have low GI carbohydrates and are also a source of protein.

For every individual:

  • A quarter cup of cooked brown or basmati rice
  • One cup of cooked noodles or pasta, ideally wholemeal
  • Two slices of wholegrain bread or one tiny wholegrain bread roll
  • One cooked medium-sized kumara or tiny potato
  • One medium-sized corn cob
  • ½ cup of cooked couscous or quinoa
5. Add a Tiny Amount of Nutritious Fats
Good fats are essential for controlling cholesterol levels and for lowering the GI of your meals. Add modest amounts of heart-healthy fats from avocado, almonds, and seeds, as well as olive oil.It’s important to remember that a range of protein sources, including meat and tofu, can supply enough fat; therefore, adding extra may not always be required.

For every individual:

  • two tsp pesto or chopped or crushed nuts
  • One teaspoon of extra virgin olive oil or another plant-based oil
  • two tspn of salad dressing or avocado
  • A single tablespoon of hummu

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11 Thanksgiving Cheese Board Ideas That Your Visitors Will Appreciate
MAY 14,2024
BY NR.BALOCH
 
           

 
You may be under pressure to finalize your holiday menu and make sure everything is ready for the big day because Thanksgiving is just a few days away. Thanksgiving entertaining can be hectic, but one way to lighten the load is to serve a simple yet delicious snack, such as a charcuterie board.A charcuterie board is primarily composed of cheese and preserved meats, although individuals frequently customize it by adding fruits, veggies, dips, and chocolates. Some people have gone so far as to construct completely vegan charcuterie boards by replacing the cheese and meat with plant-based goodies. A charcuterie board is intended to get people mingling, chatting, and looking forward to the main dish.If you

Try the Thanksgiving Cheese Board at Vermont Creamery, which includes sliced turkey, cranberry sauce, and Brussels sprouts—all traditional Thanksgiving fare. Their Goat Cheese Log with Cranberries, Oranges, and Cinnamon goes great with other cheeseboard ingredients like candied pecans, apple butter, and sweet potatoes.

  1. Thanksgiving Turkey Cheese Board: Using a red pear, rolled-up meats, cheese, and fruits, create a charming turkey-shaped charcuterie spread.
  2. Holiday Charcuterie Board: Make your own by following the recipe from Half-Baked Harvest. It calls for crackers, meats, nuts, fruits, and vegetables in addition to a range of cheeses like blue, goat, and brie.
  3. What’s on the Thanksgiving Cheese Board? For Thanksgiving, Gabby Cooking creates a charcuterie board with a “darker” color palette. It comes with a variety of meats, olives, marinated artichokes, persimmons, crackers, and delicious toppings like honeycomb on brie cheese.
  4. Winter Bruschetta Bar: What’s Gabby Cooking’s Winter Bruschetta Bar elevates classic bruschetta with cheeses including goat cheese, blue cheese, and crème brie, as well as a range of toppings like prosciutto, pomegranate, and red peppers.
  5. Turkey Snack Board: Unlike charcuterie boards that are mostly composed of meat, the Bakermama’s Turkey Snack Board is lighter and emphasizes fruits, vegetables, and nuts.
  6. Keto Charcuterie Platter: This platter is ideal if you or your guests are on a low-carb or ketogenic diet. It has mouthwatering meats, cheeses, and nuts, and cheese whisps are used in place of crackers.
  7. Trader Joe’s Charcuterie Board: You can make this simple and inexpensive charcuterie board from The Bakermama with materials that you can buy at Trader Joe’s, which makes it both convenient and economical.
  8. Plant-Based Charcuterie Board: Ambitious Kitchen provides a delectable plant-based charcuterie board with a range of vegan cheeses, vegetables, fruits, nuts, olives, chickpeas, and dark chocolate for vegan visitors.
  9. Mezze Platter for Vegetarians: Astonish your guests with this app from What’s Gabby Cooking, which features feta, olives, tomato pesto, artichokes, hummus, tzatziki, and pita chips with a Mediterranean flair.
  10. Vegan Charcuterie Board: For a complete holiday experience for your vegan visitors, Minimalist Baker offers a vegan charcuterie board complete with a vegan pimento cheese ball, vegan pepperoni, garlic and herb vegan cheese, hummus, almonds, and chickpeas.Have fun assembling a gorgeous charcuterie platter that will wow your Thanksgiving visitors!

BTC/USD: As we wait for the next leg up above $63,000, Bitcoin sways around its 100-day moving average.

BTC/USD: As we wait for the next leg up above $63,000, Bitcoin sways around its 100-day moving average.

KEY POINTS:

  •  Bitcoin aims to reach the $63,000 mark.
  • We’ll have inflation figures on Wednesday.
  • Bitcoin is down 17% from its peak.
 
 
If pricing pressures indicate a downward trajectory, new buying impulse could be generated by US inflation data.
 
 
  • The United States’ April inflation figures are expected to be released on Wednesday. Enthusiasts of digital assets will be keeping an eye out to see whether consumer prices have dropped, as this would indicate a strong economy and encourage more daring wagers on riskier assets like Bitcoin and companies. However, another strong inflation report might raise concerns about an oversupply of money and cause a significant decline in the value of cryptocurrencies.
 

Mother's Day Marketing Ideas: 8 Mo8Mother's Day Marketing Ideas: 8 Creative Ideas




Is Mother's Day ready for your company? Here are some ideas to assist your company honor mothers.

Mother's Day is a special occasion that is widely observed. Mother's Day is actually among the top five holidays celebrated in the United States. This indicates that some marketing is necessary. It's crucial to stand out from the competition as they prepare for the vacation, though, by putting in unique and inventive work. Here are eight methods to position your business for the holiday using your website, social media channels, email and SMS marketing, and more.

Bring on the freebies.

Emphasize to clients the value that they and their mothers bring to your company. Providing complimentary services, like roses during breakfast or a complimentary cappuccino, might attract patrons to your café or restaurant. These kinds of services can be advantageous for salons as well. Offering free champagne or mocktails to clients getting hair and nails done might add even more attraction to your establishment. 
In addition to wanting to get their mother something very meaningful, people are also on the lookout for deals. If you own a spa or salon, think about giving clients who reserve services as a gift for their mothers a discount. Consider giving Mother's Day bouquets 25% off if you're a florist.

Customers may visit your business and spend more money as a result of promotions. Make sure you set promotions strategically and highlight the savings to clients, since this can improve perceived value and give them the impression that they're receiving more for their money.
61% of consumers favor unexpected gifts and incentives as a method of client connection, according to research. In light of this, be sure to promote these kinds of services in your email and SMS marketing to entice clients to your establishment. 

Make a promotion offer.

In addition to wanting to get their mother something very meaningful, people are also on the lookout for deals. If you own a spa or salon, think about giving clients who reserve services as a gift for their mothers a discount. Consider giving Mother's Day bouquets 25% off if you're a florist.

Customers may visit your business and spend more money as a result of promotions. Make sure you set promotions strategically and highlight the savings to clients, since this can improve perceived value and give them the impression that they're receiving more for their money. 


Present the newest products.

Introduce new products to your clients and their mothers. According to the 2024 Square Future of Multihyphenate Businesses report, forty percent of consumers would be highly open to trying a new product from a company that is more recognized for something else. Novel products and services like apparel, workshops, and do-it-yourself kits are well-liked choices among clients and can have a significant impact.

Let's say a customer's mother refers to your company as a neighborhood favorite, but you have a full weekend schedule. You may make sure they stay involved with your firm by providing a do-it-yourself kit.

DIY meal kits and beauty kits are just two examples of the various revenue sources that businesses across all industries may leverage to grow and prioritize their clientele.


Organize a free giveaway or contest.

Regardless of your sector, freebies and competitions are great methods to generate interest from potential customers around Mother's Day. There are many creative ways to make these happen. Every moment of the day, people are actively looking for giveaways. Over 100,000 people use Google to look for prizes every month, according to study. One of the most well-liked venues for them to be hosted is usually social media, particularly Instagram. Google searches for Instagram freebies have outpaced those for any other well-known social media network.

Marketing platforms should be used wisely to help you effectively promote your Mother's Day giveaway. Make sure to inform clients via all of your channels—including social media, email, and SMS marketing, as well as your website.


Organize a gathering.


Mother's Day is today. Consequently, the major event will always be wherever a mother is present. However, go above and beyond to establish your company there. This might appear to salons as a unique makeover occasion. This might be a chef-curated eating experience for eateries. To assist mothers in trying on and selecting the ideal ensemble, other establishments, including clothes stores, may arrange a dress-to-impress event. It is possible to stand out from the competition in any field and attract both new and repeat business.


According to 20% of consumers surveyed for the 2024 Square Future of Customers report, taking part in retail activities will motivate them to visit stores. Getting people into the store can increase sales.


Return the favor.


Although being a mother can be a wonderful adventure, there might be women in your neighborhood who are having difficulties. One of the best ways to demonstrate your dedication to your community and ideals is to donate time and resources to organizations that support them. Customers' reactions to your business may be directly impacted by your choice to donate a portion of your profits or collaborate with charity on an event. YouGov reports that 45% of consumers are more likely to make a purchase from a company that donates a portion of its profits to charity. Make the best decision for your company and the nonprofit or nonprofits you wish to support by doing your homework. Share your plan with them as soon as you've decided on one so they can comprehend.


Make the perfect guide to gifts.


Gift guides are a unique opportunity to highlight everything your company has created with moms in mind. Gift recommendations may steer shoppers to certain products and expedite the purchasing experience for those who might be pressed for time. They might feature everything from specialized candles to matching jewelry sets.


Make sure you know who your target audience is in order to get the most out of your gift guides. A gift recommendation for first-time mothers, for example, would appear different than one for more experienced mothers. If your company sells gifts that would be useful to various kinds of mothers, be sure to divide up the gifts so that customers can find them more easily. To make things even easier to find, think about sorting the items based on price.

If your gift guide is successful


Remember to bring the gift card.


The gift card works when everything else doesn't. The National Retail Federation reports that since 2015, Mother's Day spending has climbed steadily. An estimated $35.7 billion was spent last year alone, with 54% of consumers indicating that they would purchase gift cards. By promoting your digital and in-store gift cards on Mother's Day, you can make your company stand out from the competition and attract more customers. You can use Square Gift Cards' distinctive designs to customize your gift cards to match your business. As the big day approaches, think about stepping up your gift card marketing to better connect with last-minute buyers.


A global team of partners is bringing you The Bottom Line because they think everyone should be able to engage in and benefit from the economy.

Whatever method you choose for Mother's Day promotion, bear in mind